Saturday, May 23, 2020

Greek Mythology Zeus The Greatest God - 918 Words

Zeus the Greatest God In ancient Greece mythology, Zeus is known as an ancient Greek god, greatest god of Olympian, and king of the gods and men. He was also the deity of the sky, weather, kingship, law, order, destiny, and fate. Moreover, Zeus had a remarkable family tree, a unique kingdom and power, and all above was illustrated by distinctive symbols and attributes. His myth was written by Hesiod, a Greek poet. A profound analysis of the myth of Zeus, his image in Ancient Greek culture, and his different role in Greek culture will be examined through this paper. Information exists to argument the story of Zeus the Ancient Greek God. Zeus was Kronos and Rhea’s youngest child. According to the myth, Kronos swallows his children as they were born, afraid of losing his power. However, Rhea saved Zeus by tricking her husband. â€Å"Zeus escaped this fate when his mother spirited him away, handing the titan a stone substitute wrapped in swaddling cloth† (Atsma). Secrecy, Z eus was send off to Mount Dikte in Krete to his new guards the warrior kouretes who raised him but was fed with the milk of goat Amaltheia by the nurse Nymphs. As he grow adult, Zeus took revenge of his father by making him throw out the young gods he had devoured after drinking a magical draught served by Metis. With the support of Kyklopes and Hekatonkheires, Zeus also defeated and sent Kronos and his allies to a prison below the earth. â€Å"In gratitude the Kyklopes armed him with lightning- bolt, and theShow MoreRelatedMythology And Christianity : Mythology948 Words   |  4 PagesMythology and Christianity Mythology is known for its artistic values of cultures well before the world we live in today. The stories that derive from these great folk tales set a scene in lives of people who worshipped their God’s and the items that they praised them for. Depending on the geographic location and the time of the myth, or at least what it could be traced to, the people would praise and worship different God’s for different reasons. Just like in our modern system of religion in thisRead MoreDifference Between Primitive Mythology And Classical Mythology1071 Words   |  5 PagesIntroduction The difference between primitive mythology and classical mythology is that primitive leans towards the dark and gruesome, whereas classical mythology is move cultivated and not as scary and disturbing as primitive. The Greeks, unlike the Egyptians, made their gods in the image of man. The gods of the egyptians did have some sort of human forms, but it was also half-casted with animals The â€Å"miracle of greek mythology† was when the world became more enlightened and it was not so muchRead MoreZeus Of Greek And Indra Of Vedic1601 Words   |  7 PagesZeus of Greek and Indra of Vedic Mythology can be traced to many different ethnic groups because many values such rich oral and written traditions. There are many ways of telling stories, and through myths, many powerful thoughts and emotions, as well as wisdom, and culture are all folded into one outlet. The comparisons of mythology across different cultures is an attempt to identify shared themes and motifs in the myths themselves. In comparative mythology, the Hindu and Greek mythologies shareRead MoreGreek and Roman Gods 1375 Words   |  6 Pagesâ€Å"Mythology is a body of stories told to explain the world and its mysteries,† Doctor Scott A. Leonard explains in his article, â€Å"Mythology†. Before the knowledge to provide scientific reasoning towards the world’s events, people told myths about heroes, gods and goddesses to explain natural events. (Leonard, â€Å"Mythology†). In mythology, most stories are connected and explain another myth, (Stapleton 42). According to the articl e â€Å"Roman Gods†, the twelve greatest gods and goddess of Rome were parallelRead MoreMythology the Past and Present947 Words   |  4 PagesMythology the Past and Present Nike is the winged goddess of victory according to Greek mythology. She sat at the side of Zeus, the ruler of the Olympic pantheon, in Olympus. A mystical presence, symbolizing victorious encounters, Nike presided over historys earliest battlefields. A Greek would say, When we go to battle and win, we say it is Nike. Synonymous with honored conquest, Nike is the twentieth century footwear that lifts the worlds greatest athletes to new levels of mastery and achievementRead MoreRoman And Greek War Gods1292 Words   |  6 PagesRoman and Greek War Gods It is a common misconception that Roman and Greek mythology is the same thing, but with different names. This starts in the origin of Roman mythology. When the Romans took over the Greeks they allowed them to keep their beliefs and customs. These beliefs spread to the Romans that lived nearby. When the Romans learned about these gods, they became the main gods of Rome with different names and personalities. (Ancient Civilizations through the Renaissance, p.332) However,Read MoreMythology vs Natural World: How mythology helped to explain aspects of the natural world to the ancient Greeks1289 Words   |  6 PagesGreek myths are all that s left of the ancient Greek religion, in which beauty, poetry, and creative activities were a vital part of the tradition. Centuries ago, the Greeks created numerous stories and poems, which are still being shared today, that showed their view of the world that existed not only in the mind of the Greek poets, but in the hearts of the humble and long suffering natives of ancient Greece. From the stories of the Olympians, to heroes greatest adventures and from romantic storiesRead MoreGreek Lore Research Paper Outline1082 Words   |  5 Pages Greek Lore Research Paper Outline Folklore is a collection of stories passed down from generation to generation that include Legends, Myths, and Fairy Tales. Legends are traditional stories sometimes popularly regarded as historical but unauthenticated. Myths are traditional stories, especially one concerning the early history of a people or explaining some natural or social phenomenon, and typically involving supernatural beings or events. Fairy Tales are false stories that is meant toRead MoreHades: God of the Underworld779 Words   |  3 PagesIn Greek mythology Hades is the god of the Underworld. He is part of the first olympians. He was in his father Cronus stomach until Zeus tricked him and freed his brothers and sisters. Once they were free they needed to wage war on Cronus, but they needed the backing and support from some other creatures to help fight the war. So the went to Tartarus the Greek equivalent of hell. When they were the set the Cyclopes free, in return the Zeus, Poseidon, and Hades all got magical items. Hades got a magicalRead MoreThe Devil At The Dawn Of Christianity904 Words   |  4 Pagesday. Satan makes few overt or implied appearances in the Old Testament. For the important role of God’s greatest adversary, early Christians had to flesh out great parts of Satan’s story in order to develop him into his present, fearsome persona. The Christian story of the Devil is heavily infl uenced by earlier Greek mythology, and early Christian writings about the Devil co-opted local mythology in order to gain new converts and discredit popular pagan beliefs. In the Old Testament story of Job

Monday, May 18, 2020

Requesting Immigration Relief The Department Of Homeland...

Requesting immigration relief, as portrayed by the Department of Homeland Security, seems to be a humanitarian and easy process, described as follows: 1. The applicant presents to a immigration office or checkpoint requesting immigration relief. 2. An immigration officer, a social worker and if needed an interpreter that are trained in cultural sensitivity, go through some paperwork 3. The immigration officer conducts an extensive interview to the applicant 4. The immigration officer analyzes the case and decides if the story is coherent with the evidence. 5. The immigration officer approves asylum and schedules the audience with an immigration judge OR the immigration officer denies asylum because his story lacks credibility, and sends to†¦show more content†¦He and ten more people (men, women and a child) were put handcuffs, so tight that at a point his hands were â€Å"purple† and then they were transferred to a detention facility. He spent almost two weeks in the detention facility; he remembers that the first night, they gave him food, he finished everything and even licked the plate, because he was still hungry. He remembers the officers laughed for a while after seeing him. He tells the place had cells and a couple of beds per each. They were uncomfortable, but anyway he fall asleep; the cell-keepers woke him up really early, and he was placed in a small room with people he had never seen before. At first, he felt comfortable speaking in Spanish with them, but after a couple of minutes it got freezing inside. After a while an officer came in and said (in Spanish) something like â€Å"it can get colder, and all of you will be here for a while, unless anyone of you feels like talking about deportation†. He remembers, that despite being so cold, he began sweating, he had avoided even thinking on that word since he left El Salvador, after his brother was murdered for defending him against gang

Tuesday, May 12, 2020

Summary of The Practice of Management Written by Peter Drucker Free Essay Example, 1000 words

After highlighting the problems, Drucker provided appropriate solutions that were implemented by the companies and worked extremely well. There is a detailed discussion about how and why the solutions worked for the company. This indeed gives the reader an exact picture of the problem that companies often come across and how they should be managed. In this part, Drucker has discussed the importance of the managers in a business. A company cannot be successful unless it is blessed with honest and hardworking managers. A manager can make or break the company. He says that managers are not only expensive because they collect huge salaries from the company but even their single wrong decision can force the company to collapse (Byrne, 2005). He then talks about Henry Ford, owner of the Ford Motor Company and how he ran his business without any managers. According to Drucker, it is something very stupid to run a company without managers associated with it and it is even worse to see the c ompanies like Ford to do the same. This part consists of three different analyses. We will write a custom essay sample on Summary of The Practice of Management Written by Peter Drucker or any topic specifically for you Only $17.96 $11.86/page

Wednesday, May 6, 2020

Essay on Academic vs Mainstream Writing - 877 Words

There are many differences between articles written for scholars and articles written for popular audiences. According to Anne Johns, the author of â€Å"Discourse Communities and Communities of Practice,† there are ten conventions or moves that exist only in academic prose and when violated, author is seen as an outsider of the discourse community. John Swales (â€Å"Create a Research Space† (CARS) Model Research Introductions) and Ken Hyland also talk about writing and the similarities between all academic writing in â€Å"Create a Research Space† (CARS) Model Research Instructions and â€Å"Disciplinary Courses†. Based on research by Swales, Hyland, and Johns on academic writing, and research by Jeanne Fahnestock, Charles Sullivan and Cameron M. Smith on†¦show more content†¦(1b) CNN â€Å"Koreans use the term â€Å"hallyu† to describe the phenomenon. It refers to the â€Å"Korean Wave† of entertainment that has swept across the shores of almost every single country in the region, even increasingly beyond† (Farrar 1). The passages above are saying essentially the same thing, however, the one published by CNN is not as detailed as the scholarly one, and it only gives enough information for readers to know what the Korean Wave is. Also, in academic articles there are no pictures because unlike popular writers, scholars do not rely on pictures as a medium of capturing their readers’ attention or interest them in reading the article. The Structure of Mainstream Articles Mainstream articles tend to be 1-3 pages long, but page length is not the only difference from academic articles. Headlines are also a big aspect in popular as it is one of the mediums used to get people to read the article, even though at times the headline may not always be related to the content of the article. In popular articles you will see pictures and for online magazines you also see advertisements for different products, this is because unlike scholars, mainstream writers dependShow MoreRelatedCourse Study Guide Essay1931 Words   |  8 PagesAssignment 1 1. Explain the history of structured English immersion in Arizona. Lau vs. Nicols 1974 decided that non-English speaking children thrown into English classes and told to â€Å"sink or swim† violated their civil rights. Under the Supreme Court decision, schools were required to provide material and teaching necessary to help ELL students with the language. No more language based discrimination. Flores vs. Arizona 1992 argued that Arizona was not paying enough funds and adequate programsRead MoreTow Way Immersion Education Programs in the United States1864 Words   |  7 Pagesthe US. In addition to the need to educate the vast growing minority language demographic in the US, bilingual education leads to academic achievement for all involved (Lindhold-Leary 2004). If the research clearly shows that TWI programs not only help the language-minority groups but also the language-majority groups to achieve at or above-average grade level academic success in two languages, then why aren’t all parents urging their school administrators to implement programs in their kids schoolsRead More Effective Literacy Strategies for English Language Learners 2648 Words   |  11 Pages 2005). It is a population that is going to continue to increase in American public education and their specific needs for learning literacy are of great importance to teachers. Since schools and teach ers are increasingly judged based upon the academic achievement of students, then the success of the growing population of ELLs is going to be increasingly important. In the present paper the role of the teacher and specific research-based literacy strategies for ELLs is investigated. Teacher’sRead More The Importance of Educational Improvements in California Schools3272 Words   |  14 Pagesdeficiencies in order to â€Å"open instructional programs to all students.† Furthermore, the Equal Educational Opportunities Act of 1974 requires districts to take â€Å"appropriate action† to educate English learners. In 1973 the U.S. Supreme Court ruled in Lau vs. Nichols that the San Francisco school system violated the Civil Rights Act of 1964 by â€Å"denying non-English speaking students of Chinese ancestry a meaningful opportunity to participate in the public educational program.† The decision stated measuresRead MoreImpressionism vs Post - impressionism1880 Words   |  8 Pagesï » ¿ Impressionism vs Post Impressionism Modern culture is believed to be the brainchild of two versions of the Protestant worldview: the northern French positivism and irrationalism. If the first is trying to discern the signs of the afterlife in the image of reality (which is actually a reflection of the culture established meanings)Read MoreEssay on Microcultures in Canada7105 Words   |  29 PagesMicrocultures in Canada A Comparative Approach Introduction Every society contains both a mainstream culture and many different subcultures. The mainstream culture is how one is identified as. However, microcultures consist of how we identify ourselves within the global mainstream culture. There are multitudes of ways to participate in a microculture. It could be along ethnic, religious lines, or even lifestyle. All these factors come into play with regards to the different aspects of microculturesRead MoreEssay special education11975 Words   |  48 Pageslearns to read well), this will be less handicapping if she learns to tape lectures and read books on audiotapes.   Using such approaches, even in elementary school, can prevent her reading disability from interfering with her progress in other academic areas (increasing her handicap). Gale Encyclopedia of Education: History of Special Education Top Home Library History, Politics Society Education Encyclopedia Special education, as its name suggests, is a specialized branch of educationRead MoreThe Logical Structure of the Service-Dominant (S-D) Logic of Marketing7412 Words   |  30 Pagesoriginators of S-D logic, Stephen Vargo and Robert Lusch, hope that it will become the foundation for a general theory of markets and marketing (Lusch and Vargo, 2006a). However, after several years of scholarly development of S-D logic in the form of academic articles, books and conferences, there still seems to be some confusion regarding what S-D logic actually is, and more importantly, its status as an intellectual device: a theory, a model, a paradigm or a ‘pre-paradigmatic lens’ (Vargo, 2007b:Read MoreGlass Ceiling and the Effects on Women3053 Words   |  13 Pagesinterviews with a university placement counselor. This recent graduate has an impressive resume, which lists her outstanding academic achievements. It is clear to the interviewer the graduate’s ability to multi-task while raising a family, working part-time and managing classes. Most of the attendees at the job fair are male, mid-twenties, aggressive and with similar academic achievements. The advice from the placement counselor was honest and straightforward, so he thought. The counselor statedRead MoreGp Essay Mainpoints24643 Words   |  99 Pages GP NOTES 2010 (ESSAY) Content Page 1. Media a. New vs. Traditional b. New: narcissistic? c. Government Censorship d. Profit-driven Media e. Advertising f. Private life of public figures g. Celebrity as a role model h. Blame media for our problems i. Power + Responsibility of Media j. Media ethics k. New Media and Democracy 2. Science/Tech a. Science and Ethics b. Government and scientist role in science c. Rely too much on technology? d. Nuclear technology

Judith Guest’s “Ordinary People” Free Essays

Ordinary People Ordinary People by Judith Guest is the story of a dysfunctional family who relate to one another through a series of extensive defense mechanisms, i. e. an unconscious process whereby reality is distorted to reduce or prevent anxiety. We will write a custom essay sample on Judith Guest’s â€Å"Ordinary People† or any similar topic only for you Order Now The book opens with seventeen year old Conrad, son of upper middle-class Beth and Calvin Jarrett, home after eight months in a psychiatric hospital, there because he had attempted suicide by slashing his wrists. His mother is a meticulously orderly person who, Jared, through projection, feels despises him. She does all the right things; attending to Jared’s physical eeds, keeping a spotless home, plays golf and bridge with other women in her social circle, but, in her own words â€Å"is an emotional cripple†. Jared’s father, raised in an orphanage, seems anxious to please everyone, a commonplace reaction of individuals who, as children, experienced parental indifference or inconsistency. Though a successful tax attorney, he is jumpy around Conrad, and, according to his wife, drinks too many martinis. Conrad seems consumed with despair. A return to normalcy, school and home-life, appear to be more than Conrad can handle. Chalk-faced, hair-hacked Conrad seems bent on erpetuating the family myth that all is well in the world. His family, after all, â€Å"are people of good taste. They do not discuss a problem in the face of the problem. And, besides, there is no problem. † Yet, there is not one problem in this family but two – Conrad’s suicide and the death by drowning of Conrad’s older brother, Buck. Conrad eventually contacts a psychiatrist, Dr. Berger, because he feels the â€Å"air is full of flying glass† and wants to feel in control. Their initial sessions together frustrate the psychiatrist because of Conrad’s inability to express his feelings. Berger cajoles him into expressing his emotions by saying, â€Å"That’s what happens when you bury this junk, kiddo. It keeps resurfacing. Won’t leave you alone. † Conrad’s slow but steady journey towards healing seems partially the result of cathartic revelations which purge guilt feelings regarding his brother’s death and his family’s denial of that death, plus the â€Å"love of a good woman. Jeannine, who sings soprano to Conrad’s tenor†¦ There is no doubt that Conrad is consumed with guilt, â€Å"the feeling one has when one acts contrary to a role he has assumed while interacting with a ignificant person in his life,† This guilt engenders in Conrad feelings of low self esteem. Survivors of horrible tragedies, such as the Holocaust, frequently express similar feelings of worthlessness. In his book, â€Å"Against All Odds†, William Helmreich relates how one survivor articulates a feeling of abandonment. â€Å"Did I abandon them, or did they abandon me? † Conrad expresses a similar thought in remembering the sequence of events when the sailboat they were on turned over. Buck soothes Conrad saying, â€Å"Okay, okay. They’ll be looking now, for sure, just hang on, don’t get tired, promise? In an imagined conversation ith his dead brother, Conrad asks, â€Å"‘Man, why’d you let go? ‘ ‘Because I got tired. ‘ ‘The hell! You never get tired, not before me, you don’t! You tell me not to get tired, you tell me to hang on, and then you let go! ‘ ‘I couldn’t help it. Well, screw you, then! ‘† Conrad feels terrible anger with his brother, but cannot comfortably express that anger. His psychiatrist, after needling Conrad, asks, â€Å"Are you mad? When Conrad responds that he is not mad, the psychiatrist says, â€Å"Now that is a lie. You are mad as hell. † Conrad asserts that, â€Å"When you let yourself feel, all you feel is lousy. † When his psychiatrist questions im about his relationship with his mother, Calvin says, â€Å"My mother and I do not connect. Why should it bother me? My mother is a very private person. † This sort of response is called, in psychological literature, â€Å"rationalization†. We see Conrad’s anger and aggression is displaced, i. e. vented on another, as when he physically attacked a schoolmate. Yet, he also turns his anger on himself and expresses in extreme and dangerous depression and guilt. â€Å"Guilt is a normal emotion felt by most people, but among survivors it takes on special meaning. Most feel guilty about the death of loved ones whom they feel they could ave, or should have, saved. Some feel guilty about situations in which they behaved selfishly (Conrad held on to the boat even after his brother let go), even if there was no other way to survive. In answer to a query from his psychiatrist on when he last got really mad, Conrad responds, â€Å"When it comes, there’s always too much of it. I don’t know how to handle it. † When Conrad is finally able to express his anger, Berger, the psychiatrist says to Calvin, â€Å"Razoring is anger; self-mutilation is anger. So this is a good sign; turning his anger outward at last. † Because his family, and especially his mother, frowns upon ublic displays of emotion, Conrad keeps his feelings bottled up, which further contributes to depression. Encyclopedia Britannica, in explicating the dynamics of depression states, â€Å"Upon close study, the attacks on the self are revealed to be unconscious expressions of disappointment and anger toward another person, or even a circumstance†¦ deflected from their real direction onto the self. The aggression, therefore, directed toward the outside world is turned against the self. † The article further asserts that, â€Å"There are three cardinal psychodynamic considerations in depression: (1) a deep sense of loss of what is oved or valued, which may be a person, a thing or even liberty; (2) a conflict of mixed feelings of love and hatred toward what is loved or highly valued; (3) a heightened overcritical concern with the self. † Conrad’s parents are also busily engaged in the business of denial. Calvin, Conrad’s father, says, â€Å"Don’t worry. Everything is all right. By his own admission, he drinks too much, â€Å"because drinking helps†¦ , deadening the pain†. Calvin cannot tolerate conflict. Things must go smoothly. â€Å"Everything is jello and pudding with you, Dad. † Calvin, the orphan says, â€Å"Grief is ugly. It is something to be afraid of, to get id of†. â€Å"Safety and order. Definitely the priorities of his life. He constantly questions himself as to whether or not he is a good father. â€Å"What is fatherhood, anyway? Beth, Conrad’s mother, is very self-possessed. She appears to have a highly developed super-ego, that part of an individual’s personality which is â€Å"moralistic†¦ , meeting the demands of social convention, which can be irrational in requiring certain behaviors in spite of reason, convenience and common sense†. She is furthermore, a perfectionist. â€Å"Everything had to be perfect, never mind the impossible hardship it worked on her, on hem all. † Conrad is not unlike his mother. He is an overachiever, an â€Å"A† student, on the swim team and a list-maker. His father tells the psychiatrist, â€Å"I see her not being able to forgive him. For surviving, maybe. No, that’s not it, for being too much like her. † A psychoanalyst might call her anal retentive. Someone who is â€Å"fixated symbolically in orderliness and a tendency toward perfectionism†. â€Å"Excessive self-control, not expressing feelings, guards against anxiety by controlling any expression of emotion and denying emotional investment in a thing or person. â€Å"She had not cried at the funeral†¦. She and Conrad had been strong and calm throughout. The message of the book is contained in Berger’s glib saying that, â€Å"People who keep stiff upper lips find that it’s damn hard to smile†. We see Conrad moving toward recovery and the successful management of his stage of development, as articulated by Erikson, â€Å"intimacy vs. isolation†. At story end, his father is more open with Conrad, moving closer to him, while his mother goes off on her own to work out her issues. Both trying to realize congruence in their development stage (Erikson), â€Å"ego integrity vs. despair†. How to cite Judith Guest’s â€Å"Ordinary People†, Essay examples

Pharmaceutical Marketing and its New Social Media

Question: Discuss about the Pharmaceutical Marketing and its New Social Media. Answer: Introduction Pharmaceutical companies in the recent years focuses on new social media marketing tools namely Twitter, You Tube and Face Book in order to increase their revenue. In the pharmaceutical industry in Australia, use of social media has transformed that has resulted in two-dimensional conversations among consumers and pharmaceutical companies (Aalai Ottati, 2014). Social media marketing can also improve brand existence along with awareness and reducing the budget requirements. Social media marketing facilitates pharmaceutical companies to attain high competitive advantages and it explains their compliance to certain platforms those are dealing with several drawbacks. Pharmaceutical companies in Australia are dealing with numerous ethical and legal issues while implementing the social media marketing strategies that will be addressed through this research (Clark Melancon 2013). Evolution of Pharmaceutical Marketing Adi Grigore, (2015) stated that pharmaceutical industry is quite different from other industries. Considering that, medicines gave a huge impact on the quality of consumers lives, the regulators and the healthcare providers deal with the international system. The researchers also revealed that pharmaceutical companies encompassed direct sales model relied on prescribers that was associated with increased investment in the organizations product promotion. Affinito Mack, (2016) revealed that several stakeholders is observed to be hugely involved in the marketing and sales practice of the organizations. Sales representatives of the Australian pharmaceutical companies started indicating the advantages of the internet medium through employing several websites and mobile technologies that supports them to pass relevant information to the physicians. The pharmaceutical companies in Australia in comparing with several other industries those use direct-to-consumers marketing. Social Media Marketing Frameworks Utilization in Australian Pharmaceutical Industry According to Bakan, (2016) social media, development of social media has transformed the manner in which the pharmaceutical companies in Australia communicate in the community by means of attaining attention of hue consumer base through online medium. In contrast, Ball Mackert, (2013) stated that social media sites namely Twitter, Face book, MySpace, LinkedIn and Googlspace supports the pharmaceutical companies and the linked people for communicating within the great network of the consumers, large communities and linked multimedia content linked with the social media applications such as You Tube. For this reason, within pharmaceutical industry of Australia it was gathered that such capacity of consumers to share important information online that facilitates biggest opportunity remaining for marketers of the pharmaceutical companies or offering. Research Questions and Hypothesis The research questions those are to be answered in though investigating on Pharmaceutical Marketing and its New Social Media in Australia are mentioned under: Is it efficient to use social media marketing tools within marketing initiatives of pharmaceutical industries in Australia? Does use of social media marketing tools has great impact on consumer behavior in Australian pharmaceutical companies marketing? The research hypotheses those are to be tested through conducting research on Pharmaceutical Marketing and its New Social Media in Australia are mentioned under: H1: Social media marketing tools has a great impact on the marketing initiatives of the Australian pharmaceutical companies. H2: Social media marketing tools has positive impact on the consumer behavior in Australian pharmaceutical companies. Operational Definitions and Measurements The research background is simplified in order to make it easily attainable. The pharmaceutical companies can measure the social media marketing practices of the pharmaceutical companies in Australia in terms of its increased application of new social media marketing channels. For this reason, the researcher will employ such variables in order to attain suitable research findings (Beninger Ibara, 2016). The scope of this research is limited to the analysis of selected variables and the intensity to which the social media marketing practices are impacted based on such variables. The current research will take into consideration the Australian pharmaceutical companies that can help in revealing the trend of employing social media marketing tools in the industry. For this reason, some Australian pharmaceutical companies will be taken into account along with the selected variables for testing the research hypotheses. Research Methodologies: Data Collection and Analysis Sampling Techniques Sampling can be understood as the techniques by means of which specific respondents are chosen foe research from a large population. Probability sampling that is simple random sampling will be used in this research in order to conduct survey with 55 managers working in the pharmaceutical companies in Australia. Simple random sampling technique is employed in this study as it offers equal chance to the respondents for being selected in the survey. It was observed that conducting quantitative analysis needs bigger sample size for attaining and analyzing responses collected from the participants of the survey (Benito, 2015). Simple random sampling will enable in selecting extremely vital source of primary data to gather important information that is in accordance with research objectives. For this reason bigger sample, size is chosen in order to analyze responses collected from all the survey participants in a better manner. This is the reason for which 55 managers of pharmaceutical com panies in Australia to evaluate their survey responses. Data Analysis Method The collected data from the research on Pharmaceutical Marketing and its New Social Media in Australia will be evaluated through using numerous data analysis techniques. In consideration to this, suitable section of analysis techniques is deemed necessary to attain necessary and reliable research results. Moreover, this supports in maintaining transparency along with analyzing the collected data. Quantitative data those are collected will be evaluated and presented through tables and graphs that will further ease out the analysis technique for gathering relevant research data. Moreover, MS excel applications will be used in order to convert responses of participants into certain percentages for analyzing tends of respondents insights. Research Process Primary along with secondary data will be collected for analyzing Pharmaceutical Marketing and its New Social Media in Australia. Primary data for the recent research will be collected after conducting survey 55 managers working in the pharmaceutical companies in Australia. Secondary data in this study will be collected from several important journals, articles, prior research papers along with evaluation of history of several pharmaceutical companies in Australia. Quantitative data for the current study will be collected and analyzed in order to collect vital information and findings from research. In order to gather relevant primary data, the study will consider preparing a planned questionnaire that will include open as well as close-ended questionnaire (Chernaik Ford, 2014). Questionnaire survey will be most effective option for gathering important quantitative data for this enables gathering relevant data from large sample size. Expected Outcomes Resaerch on Pharmaceutical Marketing and its New Social Media in Australia will reveal the significance of social media marketing is efficiently signified that can be employed by the Australian pharmaceutical companies in relating to the Australian market. In addition to that, data evaluated secondary and primary data; the researcher will be capable to reveal the impact that social media marketing that can address the existence of the pharmaceutical companies (Bhardwaj Aggarwal, 2016). Primary data will majorly be gathered from the managers of the Australian pharmaceutical organizations that indicates high significance of online social media marketing. Secondary research will majorly indicate the significance of twitter and face book that can be used efficiently by the pharmaceutical organizations in order to enhance their online existence. Conclusion Based on significance of this research, it is recommended to use simple random sampling technique is employed in this study as it offers equal chance to the respondents for getting selected in the survey. It was observed that conducting quantitative analysis needs bigger sample size for attaining and analyzing responses collected from the participants of the survey. MS excel applications is recommended to use in order to convert responses of participants into certain percentages for analyzing tends of respondents insights. In order to gather relevant primary data, the study will consider preparing a planned questionnaire that will include open as well as close-ended questionnaire. References and Bibliograaphy Aalai, A. Ottati, V., (2014). The Mythical Framing Effect: Media Coverage and Public Opinion Regarding the Iraq War.Journal of Mass Communication Journalism,2014. Adi, A. Grigore, G., (2015). Communicating CSR on social media: The case of Pfizerss social media communications in Europe.Corporate social responsibility in the digital age, 143-165. Affinito, L. Mack, J., (2016).Socialize Your Patient Engagement Strategy: How Social Media and Mobile Apps Can Boost Health Outcomes. Routledge. Bakan, J., (2016). Social marketing: thoughts from an empathetic outsider.Journal of Marketing Management,32(11-12), 1183-1189. Ball, J. Mackert, M., 2013. Pharmaceutical advertising practitioners' approach to trust and emotion.International Journal of Pharmaceutical and Healthcare Marketing,7(3), 244-264. Beninger, P. Ibara, M.A., 2016. Pharmacovigilance and biomedical informatics: a model for future development.Clinical Therapeutics. Benito, B., 2015. Can Salaries Prevent Local Government Politicians from Corruption?.Review of Public Administration and Management,2015. Bhardwaj, M. Aggarwal, R., 2016. Examining the Impact of Social Media on Internet Banking.Arabian Journal of Business and Management Review. Braojos-Gomez, J., Benitez-Amado, J. Llorens-Montes, F.J., 2015. How do small firms learn to develop a social media competence?.International Journal of Information Management,35(4), 443-458. Bruhn, M., Schoenmueller, V. Schfer, D.B., 2012. Are social media replacing traditional media in terms of brand equity creation?.Management Research Review,35(9),770-790. Chernaik, T. Ford, S., 2014. # ThinkAgain: How regulator guidance can impact social media marketing.Journal of Digital Social Media Marketing,2(1), 40-47. Clark, M. Melancon, J., 2013. The influence of social media investment on relational outcomes: A relationship marketing perspective.International Journal of Marketing Studies,5(4), 132.

Friday, May 1, 2020

The Shallows A Rhetorical Analysis Essay Example For Students

The Shallows: A Rhetorical Analysis Essay In the book The Shallows Nicholas Carr develops his argument just as an architect would construct a building. The foundation is laid then in tedious and eloquent manner he begins his argument that defines the book. Shedding light upon the dangers our society may encounter through the internet, Carr uses personal anecdotes, parallels, ethic and reason based arguments, and disguises himself as an authoritative figure to execute a view changing book. Exerting personal anecdotes on the way the internet has changed him; Carr begins his book in a subtle manner. He begins describing one of his first dilemmas, I had become trapped, not unhappily, in the upgrade cycle I retired the aging Plus in 1994, replacing it withwhat seemed at the time a miraculously fast 33-megahertz processor. A very compelling feeling to undergo, the upgrade cycle tempts customers to always buy that next hot item on the list, always seeming to procure the most sophisticated technology. He goes on to promote more feelings, The more I used it, the more it altered the way I worked to introduce one of the ways Carr has been transformed. 13) This early statement draws in readers to begin questioning whether their actions have changed in response to the internet. The connection that occurs here is one that starts shifting the reader to a negative or pessimistic view on the internet. Carr then states, I missed my old brain which connotes there is something wrong with his new brain and allows the readers to once again reflect. (16) Not only do these anecdotes serve the purpose of building a personal relationship, they make the readers susceptible to believing Carrs statements because he is just like you. Turning from a style that is staunch and informal to informative, Carr begins to lay the foundation in the next chapters. Using parallels to show the effects previous technologies had on society, Carr induces we will see extensive changes from the internet. Just as the book and silent reading made humans more deep creative thinkers, the internet is liable to change us into sporadic distracted humans. Anything but non-existent, the parallel suggests that technology is having a definite change on our plastic brains. New technologies mold us to their likings whether we adhere to them or not. And as mechanical clocks were not manufactured to spur the adoption of a more scientific mode of thinking the internet is not intended to create more adverted, shallow thinking humans. But all behaviors prevailing show that it is. Acknowledging this fact, readers can either begin to challenge that their life is being changed or affirm the conclusion. This parallel is exactly the strategy needed to convince readers that its an inventions intellectual ethic that has the most profound effect on us. Before entering the final crest of Carrs gist, After cutting through the forests of Carrs logistics, we find his ethical arguments coming about. His digressions are the first major points, they provide a commonly perceived social norm that the author then breaks down and proves fallacies in. One that stood out the most, IQ scores being higher than ever before. Not only does he state that this is a misconstrued fact, he argues that the ethics behind using computers to increase our knowledge is ironic because it actually decreases our working memory which is proportional to our IQ. Carr believes either that these numbers have come out of no-where or that there is some other source causing them. Carr also challenges the ethics that reading more is the way to produce deeper thinking, but points out, most of our reading now-a-days is mostly unconsciously we glance at road signs, menus, headlines, shopping lists, the labels of products in stores which are of brief duration and allow us to dwell only in the shallows. Is the fact that we literally have no time on our hands a source of this shallow behavior? .ue3d277d68b1f6771228385bf1f511875 , .ue3d277d68b1f6771228385bf1f511875 .postImageUrl , .ue3d277d68b1f6771228385bf1f511875 .centered-text-area { min-height: 80px; position: relative; } .ue3d277d68b1f6771228385bf1f511875 , .ue3d277d68b1f6771228385bf1f511875:hover , .ue3d277d68b1f6771228385bf1f511875:visited , .ue3d277d68b1f6771228385bf1f511875:active { border:0!important; } .ue3d277d68b1f6771228385bf1f511875 .clearfix:after { content: ""; display: table; clear: both; } .ue3d277d68b1f6771228385bf1f511875 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ue3d277d68b1f6771228385bf1f511875:active , .ue3d277d68b1f6771228385bf1f511875:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ue3d277d68b1f6771228385bf1f511875 .centered-text-area { width: 100%; position: relative ; } .ue3d277d68b1f6771228385bf1f511875 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ue3d277d68b1f6771228385bf1f511875 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ue3d277d68b1f6771228385bf1f511875 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ue3d277d68b1f6771228385bf1f511875:hover .ctaButton { background-color: #34495E!important; } .ue3d277d68b1f6771228385bf1f511875 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ue3d277d68b1f6771228385bf1f511875 .ue3d277d68b1f6771228385bf1f511875-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ue3d277d68b1f6771228385bf1f511875:after { content: ""; display: block; clear: both; } READ: Comparison of Hughes and Plath - Wuthering Hieghts EssayIf you think about it, compared to back then where travel was restricted only by foot, how much more time people had at home. In todays society it is unlikely that many of us have 2 hours of leisure time between our busy schedules. This contributes to the argument that Carr is making, we thrive on short bits of information because we have no time to read in depth, and without in depth analysis apart of our daily schedules, we cease to desire it. Being engrained in our minds, the faster the information the better has become shown through mediums such as Facebook and Twitter. These social sites constantly renew with new status and updates occurring as fast as the eye can blink and pertain a limited character count that keeps the brain satisfied with its new craving. Not only does Carr want us to believe it because he has said it, he wants to articulate our beliefs with studies from numerous people. This approach used disguises him as an authoritative figure that causes readers to be more liable to believing him. Everything Carr states is backed up with a study that proves his point. After discussing how the internet is taking the place of CDs, TV shows, and radio programs he brings up McLuhans Understanding Media which states A new medium is never an addition to an old one, nor does it leave the old one in peace. It never ceases to oppress the older media until it finds new shapes and positions for them. Not only does Carr want to introduce opinions to you, he wants to back them up with other opinions that support his, so in your aspect it seems as if this is true. Affecting the subconscious, he delivers the supporting opinions that give readers the assurance what he is saying must be true. Carr, focused intently on, his subject, spreading his opinion, and warning us of our path to fulfilling Kubriks dark prophecy, ends his book on a vivid solution, when doing something; concentrate on being fully present in the activity even if it means putting up the cell phone or laptop.